This is a repost for the upcoming Social Marketing series this week!
Ryan Travis here. I hope everyone is doing well.
I’m excited to let you in on some Insider Secrets about Social Marketing.
We’re all about helping you get a leg up on marketing strategies here at the Max Pro Blog. And nothing is hotter right now that Social Marketing.
Introducing…
Social Marketing Secrets... A 3 part series that will help you begin to use Social Marketing with your business to drive traffic and increase awareness and sales.
Expect 3 posts over the next week or so on these Social Marketing topics:
1- Intro to Social Marketing
2- The Where’s and How’s in Social Marketing
3- Strategies to Implement for Your Business
Look forward to this series, and be ready to leave feedback and comments. Ask questions. Get involved. After all, this blog is about you and for you. Plus we may bounce ideas off each other that will help all of us!
Expect Part 1 of Social Marketing Secrets in the next couple of days!
Today we’re going to talk about blog posting. We’ve talked before about how Max Pro co-creator Mike Antoni is a huge believer in blogging. We have a great blogging package that we sell by the way if you’re interested. But anyways, Mike believes that blogging is necessary for the success of your online business. He says it as a great way to build a loyal customer base and to drive traffic to your site.
But what we haven’t talked about before is the necessity of blog commenting. Commenting on other people’s blogs can be a great way to advertise your business opportunity and generate traffic for your site.
Here are some basic steps that you can follow to get you started:
1.) Establish a list of keywords to work from.
- You’re going to want to choose keywords that are home business oriented. Like work from home, build your own online business, etc…
2.) Plug your keywords into Google to generate a list of blogs for you to visit.
3.) Set a goal to visit at least 5 blogs a day
4.) Once at the blog read the posts and get a general feel for the blog. Make sure your biz opp would be welcome there.
5.) Create a signature that includes your website link in it and a brief blurb about your opportunity
6.) Thoughtfully respond to a blog post with an insightful comment. Don’t hard sell. Let your blog signature do the selling for you.
Keep at it and in no time you’ll have a variety of back links established that will generate traffic for you and your website!
I am the God of Bethel, where you anointed a pillar and where you made a vow to me. Now leave this land at once and go back to your native land. —Genesis 31:13 There are things about you that only God knows. You have told nobody, but God has a way of getting inside your heart with a single word. This is the way He conquers the hardest heart and the greatest skeptic with his closed spirit.
Nobody but Jacob knew about Bethel. Bethel was a place so special to Jacob, and God knew exactly what to say. Jacob was so discouraged; he felt he had nothing to live for. And then God turned up with these words: “I am the God of Bethel.” God could have introduced Himself by saying, “I am the God of your father, I am the God of Abraham, I am the God of Isaac.” But He chose to introduce Himself in such a way that Jacob knew it was the true God.
You may ask why Jacob waited twenty years to hear these words. I can’t explain God’s timing, but I know it is perfect. God sees the end from the beginning, but He knows we want answers now. It must hurt Him to see our pain, and He longs for the moment He can speak to us. But it will be at the time when it is best for us, and when He finally steps in, we will have no complaints.
It could be that you are struggling with a situation that is very painful, and you ask, “Lord, can You see what is happening here?” You may think, as I did, when Linda had the heart attack last week– how can this be? Linda takes good care of her self and eats right. But the God of Bethel is the God who sees. He knows what you and I are feeling. He sees what they are doing. God said, “Never will I leave you; never will I forsake you” (Heb. 13:5). The God of Bethel will speak, and He will withhold nothing from you that is good.
Your self-presentation through written reports, mail, email and all other forms of written communication is the face or image you most frequently present to the workplace or professional community. With email correspondence, informality usually rules. That is a big mistake! Email at work is a formal communication device or tool and should look like formal communication with a greeting (Dear John), a closing (Regards) and a signature file that tells who you are, your title, department, work address and telephone number. Proper communication will win everytime.
I’m excited to let you in on some Insider Secrets about Social Marketing.
We’re all about helping you get a leg up on marketing strategies here at the Max Pro Blog. And nothing is hotter right now that Social Marketing.
Introducing…
Social Marketing Secrets... A 3 part series that will help you begin to use Social Marketing with your business to drive traffic and increase awareness and sales.
Expect 3 posts over the next week or so on these Social Marketing topics:
1- Intro to Social Marketing
2- The Where’s and How’s in Social Marketing
3- Strategies to Implement for Your Business
Look forward to this series, and be ready to leave feedback and comments. Ask questions. Get involved. After all, this blog is about you and for you. Plus we may bounce ideas off each other that will help all of us!
Expect Part 1 of Social Marketing Secrets in the next couple of days!
Believe You Can Succeed and You Will. In order to accomplish anything you need to believe first that it’s possible. Once we have that belief, it sets the mind in motion to find ways to accomplish it. Most people never really believe in themselves, and as a result, they never get far. The moment you truly believe that you will succeed, your mind starts to think of ways to get there.
THINK BIG: “Think BIG and you’ll live big. You’ll live big in happiness. You’ll live big in accomplishment. Big in income. Big in friends. Big in respect. Start now, right now, to discover how to make your thinking make magic for you.” ~David J. Schwartz.
The great philosopher Disraeli once said: “Life is too short to be little.”
I write about four articles a week for my business ventures and one a week for my hobby blog. If you were writing anywhere from 8-25 articles per month, how would it feel if you got your writing done in a couple of days. Pick days when you can write uninterrupted for 4-5 hours. 2. Write offline–the idea is to give your full concentration to your writing. Writing offline will keep you away from email, Twitter, IMs and the like.
3. Pre-determine your article topics.
Just sit down before your writing session (or at the beginning of the month, or whenever), and start brainstorming article topics. Choose topics from that list for your articles. This saves bunches of time, since one of the hardest things is coming up with ideas of what to write about. Google researching topics, helps me a lot.
4. Come up with an informal outline before you really start writing–this makes things progress faster.
5. Keep snacks handy.
We are all capable of sitting for 4-5 hours and working on a project, but I know that if we start to get hungry, we have a need to eat. And we get up to go to the kitchen to get something to eat, then it may be a while before we get back to our desk. The solution in staying focused on the task at hand, is to keep snacks within reach–tea/coffee on the desk, pretzels, anything that we can quickly pick up and eat/drink.
6. Set word count limits/goals.
This is so important. Most article directories that are worth using, require a minimum of 250 to 450 word-count article. If you don’t have a limit on how long your article will be, you can write and write and write and take up all 5 hours just on one article! For most of us it is easy to write 300-500 word articles once we get a little practice with goal setting,
Here are some benefits of this “Batch” writing: *Writing for an extended period of time gives you the chance to get on a roll–one article spawn another article idea. Realize that one idea can be too big to cover in just one article and you can neatly transition into your next article continuing the thoughts of the previous one. Writing “on a roll” this way can help give your articles a sense of cohesion–one builds on the next, rather than just being a series of one-offs.
*You will be working more efficiently if you “batch process” things.
You aren’t constantly being pulled away to do other things, so you get whatever activity you’re working on done more quickly. This batching method is really geared toward completion of tasks.
*It is just plain satisfying to crank out several articles in a day. What a feeling of accomplishment!
*You can relax more.
When you know you will be writing 4 or so articles on your designated day, it frees you to relax and complete some fun ventures with family or friends.
Did you know that podcasting is a great way to market your site and drive traffic?
It’s very effective, very simple and best of all a nearly free marketing method.
First of all did you know that Itunes is the number 1 music retailer in the world? It is. It easily surpassed Walmart to claim the top spot.
Did you know that you can upload your podcast for free to Itunes? You can. And it’s a great free marketing tool.
What you need to do is check your keyword list. We already went over how to generate keywords in a previous post so you should have this list handy. Start by choosing a keyword to work with and then create an outline of a podcast around this term.
Your podcast should be about 20-30 mins. Think of the podcast as an informercial where you are educating your audience with valuable info and then encouraging them to check out your site (drive traffic.) Solve their problem. How can you help them… that sort of thing.
Then what I want you do is record your podcast and sign up for an account with Itunes. It’s free. The only expense that you might incur comes in the form of creating a branding graphic for your Itunes account. If you can’t do this yourself you may have to pay someone to do it for you. But don’t spend over $50.
If you really want to apply yourself and get an A+ in free marketing methods try for a weekly podcast. A podcast audience is better and more loyal in terms of opt-ins and conversions. Build up a loyal listenership.
If you’re in this business for any length of time you quickly discover that there is only ONE thing of any importance – your list. Do you have one? Are you building one? Your list is GOLD.
A lot of emphasis is placed on getting the list. But not a lot is put on what to do once you have. Traffic driving and marketing is about getting the list. But relationship building is about what to do once you have one.
Are you building a relationship with your list? You should be. Are you emailing them two or three times a week? You should be.
And these should be quality emails. If you intend to try to ’sell’ your list on a weekly basis then you need to cushion that sales attempt with two quality emails that contain real valuable information within them.
Again, the best thing you can do is put your emphasis on the relationship and not the sale.
Do you know that the only constant in most of our lives is Change! This oxymoron touches all of our lives. Very few things are constant in these times. Change is huge! Everything seems to have an extraordinary short life cycle. Best friends, romance and marriage, where we live, what we wear, what we eat and what we drink, all seem to be constantly a part of the process of on-going change. What we can come to expect today is that everything is going to change. This should have an impact on all of us in the Internet marketing arena. Staying abreast of what customers are looking for, knowing the latest marketing strategies, having insight to keep NPD (New Product Development) in the forefront and always keeping our websites and blogs finely tuned, need to be constants. If we are consistent in these areas we will win in the ever-changing marketing world.
