Another Thursday here in Max Pro Land and we have an important issue to discuss this week. And that subject is the art of the sale itself. It can be said that people don’t buy what they need they buy what they want. This is an important maxim to keep in mind when crafting your sales pitch.
When you send emails to your list are you giving them they need or want?
When you focus on what they need you are taking a sensible and logic approach. And unfortunately that approach doesn’t convey well into emotional buying patterns. You need to focus on giving them what they want instead. And what your customers want is an end to their pain. Address their problem. Speak to the pain itself. And you’ll have a much better handle on sales.
Let’s talk keywords. Do you have keywords that you’re currently using to market your business and drive traffic to your page?
If not, you should.
Keywords are vital to internet marketing and all successful online ventures. So how do you get keywords? Your keywords should be unique to you. They should be tried and tested. And they should be what you believe in and are ready to put your money behind.
To establish your keywords first think of the niche that you’re in. If your an affiliate to Max Pro you are in the home business opportunity niche. So now, you need to find some related keywords.
If you’re a total newbie you probably want to head over to Google and search for their keyword tool. Once in their keyword tool place in a common keyword to our biz opp industry. You might want to try from one of the suggestions below:
- make money from home
- part time work from home
- make money online
- moms work from home
What you’ll do is plug one of these phrases into the Google keyword tool and it will give you suggestions for long-tailed keyword phrases. These suggestions will also come with a monthly search volume. First you want to pick keywords that have a local search volume of over 5,000 per month. That’s always a good place to start.
Next, you’re going to want to scope out your competition. Open up a new tab in your browser window and plug your long-tailed keyword into the google search box. In the upper right hand corner of the screen it shows you how many competing site there are.
Your goal is to find a keyword that has less then 300,000 competing sites. You’re looking for high monthly search volume coupled with low competition. This is what is referred to as a sweet spot.
You may have spend some time on this. Try to come up with at least 10 keywords for your initial campaign.
For the past two years, I’ve been fortunate enough to work for an internet based company that’s been raking in the dough.
Before I began working here, I had this general idea that what they we’re doing was a scam. I literally had not a clue of what was going on. What was their operation?
I flat out didn’t know a thing.
So I was naturally interested in what was going on and since I was friends with the son of the president, I was able to hang around those most closely involved in the company. Over time I befriended all involved and eventually was given the opportunity to work on a project they had going on.
This was my chance and I knew I had to seize it.
It was some tiny little project where I listened to hours and hours of a live seminar they did and I was going to cut out all of the dead air, or bites that they couldn’t use. They were going to be packaging up an audio of all the best clips from their recent live seminar and I had to do the grunt work and cut the useless stuff…
Well, if this was my chance to get involved, I wasn’t going to pass it up.
I did it, and I did it well. (The best I could anyway) and it ended up being enough to get me a job that very next Monday. My first few months on the job it seemed strange to me that you could make such an exorbitant amount of money, while not being in the entertainment industry, sports, etc.
But, you know I began to study what I had free access to and one day it all clicked for me. I realized EXACTLY how they were making all this money.
This was seriously the best training I’d ever got my hands on.
So I kept studying and now I’m one of a select few in our group who is a dedicated member of the Max Pro marketing team. I’ve found that by creating success for myself, I create success for Max pro. You see, you can’t have one without the other with The Max Pro System. You simply cannot.
I used to think that my job was to bring in money for the company and that was it. I had to get out of that frame of mind. What I finally came to grips with was that not only was I making money for the company I worked for, but I was generating money for myself by implementing the tools they were teaching me.
I’m confident enough to say that if my next move in life was to begin my own internet business, I could easily have a game plan mapped out and ready and I would definitely know what I’d need ahead of time. If you’re reading this post, you only need to realize one thing and one thing only.
It comes from the late, Billy Maysand he said:
“Life’s a pitch, then you buy.”
Billy was one of the most recognizable faces on television in the entire world. The guy could flat out pitch any product. He could show you step for step why you needed that product. This guy was perhaps the greatest, if not the greatest, pitchman of all time.
However, he had one major rule that he always abided by through his entire career spanning decades. If he didn’t believe in a product, he would not promote it.
Now I’ll ask you this. Do you really believe in everything that Max Pro is offering? Or do you perhaps think it’s too good to be true. If that’s you, all I can say to you is this:
Get behind this movement. Believe in it, work with it, and use all the training materials you have to your advantage. We’ve mapped out everything you can do in our system.
We literally take care of EVERYTHING short of driving the traffic and we even train you how to do that step by step with exact methods!
Drive the traffic and we’ll do the rest.
Thanks for hanging in there during my post/rant! I appreciate each and everyone you!