This is a repost for the upcoming Social Marketing series this week!
Ryan Travis here. I hope everyone is doing well.
I’m excited to let you in on some Insider Secrets about Social Marketing.
We’re all about helping you get a leg up on marketing strategies here at the Max Pro Blog. And nothing is hotter right now that Social Marketing.
Introducing…
Social Marketing Secrets... A 3 part series that will help you begin to use Social Marketing with your business to drive traffic and increase awareness and sales.
Expect 3 posts over the next week or so on these Social Marketing topics:
1- Intro to Social Marketing
2- The Where’s and How’s in Social Marketing
3- Strategies to Implement for Your Business
Look forward to this series, and be ready to leave feedback and comments. Ask questions. Get involved. After all, this blog is about you and for you. Plus we may bounce ideas off each other that will help all of us!
Expect Part 1 of Social Marketing Secrets in the next couple of days!
I’m excited to let you in on some Insider Secrets about Social Marketing.
We’re all about helping you get a leg up on marketing strategies here at the Max Pro Blog. And nothing is hotter right now that Social Marketing.
Introducing…
Social Marketing Secrets... A 3 part series that will help you begin to use Social Marketing with your business to drive traffic and increase awareness and sales.
Expect 3 posts over the next week or so on these Social Marketing topics:
1- Intro to Social Marketing
2- The Where’s and How’s in Social Marketing
3- Strategies to Implement for Your Business
Look forward to this series, and be ready to leave feedback and comments. Ask questions. Get involved. After all, this blog is about you and for you. Plus we may bounce ideas off each other that will help all of us!
Expect Part 1 of Social Marketing Secrets in the next couple of days!
Almost everything we do is automated these days. From paying our bills and buying movie tickets to social networking and dating. Why should building a business be any different? I am communicating with you right now with my online marketing system. A simple click of a button! One of the most difficult things in growing a business is having a duplicable model to follow; a system that helps you connect with your customers and prospects; a method of motivating people to take action. Systems allow for duplication to occur. Duplication allows you to build leverage, and leverage is the favorite word of the wealthy. In an ever-changing world, how do you keep up with the technology to do so? With an automated system you can plug right in and succeed. Even if you are new to online marketing, don’t have much business experience or DO NOT enjoy “SELLING…”
Social Marketing Is A Big Giant Black Hole Monster!!!
It’ll destroy time and space and leave you wondering if you can market with a Blog and Facebook.Agh!
Well… it’s not really.
Social Marketing Is Awesome!
But that got your attention right? (If not, blame it on the writer having a cold… boo at flu season!) But why did I say those things?Well other than a cheap way to get attention, I did it to mix it up things a little bit. Life needs a random odd moment or two from time to time to keep things… less serious. Whether you laugh, dance, paint, play Wii-Golf, or listen to motivational speaker tapes- we all do things to feel better, relax, and be… well… less serious.
But this isn’t really a mindset blog post. It’s about…
One Simple And Easy Tactic To Help You Socially Market!
Be you. If you’re using Social Marketing with your business (Blog, Facebook, forums, media, articles, etc.) and you’re out in the trenches or on the benches (more positive than trenches and makes you think of a mall courtyard doesn’t it?) you’re going to be communicating with people. People like you. Potential customers. Potential fans. Potential critics. Potential naysaying critics who could bruise your web-rep. So if you’re writing a Blog… if you’re commenting in forums… if you’re on Facebook or Myspace in groups… be you. Whatever your product or niche, you’re talking to someone just like you… but in a different situation. You might be talking to them about MaxPro or How To Golf Like A Pro, but tomorrow that same person may be trying to get someone to buy a copy-machine. People like people, so be you.
Three Key Ways “To Be You.”
1) When you’re talking about your product or service, be casual without losing the professional. If context allows, discuss the broader subject or other subjects, but stay on track. Think of a good Customer Service Manager or Greeter that was laid back, cool and informative that you’ve met. Like that.
2)Switch it up a bit! I’ve tried to a bit in this post. If you have a blog or you’re on a social network like Facebook, be personable at times. Throw a little variety into the mix. You’ll have to be careful with this as you’re a business but the ever-evolving world of Web 2.0 (what they call the ‘new’ internet today) likes originality. All that could take is a funny or witty or random post now and then. Or an informative relaxed string of comments on a forum.
3)Get You.. Out! Whatever your niche is, and the broader subject as well, get out there. Forums, Blogs, Profiles and Groups on Social Networks, Media sites like Youtube, sites like Digg, etc. Find other people out there and talk to them. Whenever you can provide good information, a tip or two, a suggestion, a story. Once in awhile share something amusing as well, especially if it relates to your niche. Just get out there. You may find a lot of dialog already started and you can jump in. You might not find much at all. If that’s the case, you can start the dialog!
-AND- Never forget that when you’re out in the Social Networking world… don’t oversell! Spam and Web 2.0 do not get along. Now you can talk about your product or service if the conversation is ready to. But if you just post links and nothing else all over the niche sites, people will not like you or your product. Upset a few the wrong way and you could earn a bad reputation. -Best bet is to offer information or advice and casually mention your product or share a link at the end of your otherwise non-selling comment or post.- Take Sam Walton’s (founder of Wal-mart) old saying, “the customer is always right.” With that somewhat included in your social marketing mindset, you’ll understand how to talk with potential customers and supporters on blogs, forums, and groups. It’s a lot of fun really!
The Internet is moving at incredible speeds today and none of us can afford to be lost or left behind. In fact, in the social media arena, never-never-never ignore someone who takes the time to address or speak to you. I have had several people to write blog posts about me and copy articles of interest from my blog onto theirs and thus giving me a lot of unsolicited, free traffic. I love it! Social media is about being social. Inter/Intra-personal communication using Internet technology is far superior to any other medium of social exchange. There is a wealth of information about anyone who is someone, and it takes just a few clicks to obtain the scoop. I have said all of this because “You Know” why! That is, I want to alert you to a social media tool entitled, “Yoono.”
Straight from their website they tell us who they are:
Yoono is an easy to use sidebar for your browser that allows you to connect to all your social networks and instant messaging services – in one place. Get all your friend updates, update your own status, and easily share stuff with your friends.
The title of this post should help you remember to check out the advantages of using Yoono. It truly is a great social media tool!
Internet surfers have very short attention spans, so give them what they want and quickly. With millions of people competing for the attention of the same traffic (hot buyers), your message must be attention grabbing. It needs to specific, clear and short. If you are offering moon rocks for sale, you need to get that message out in the first few seconds. If the surfers have to spend very much time in finding your product, they will jump onto another wave.
We all want to make money online. And the Max Pro System has been designed so that we can do just that. But we know that to make money we need to build up our site. That’s the job of the affiliate; we have to market our site and get leads into our system.
So how do we do that?
I moderate over in the Club Zoomica forum and I can tell you that when people first join the system many don’t know where to begin. That’s usually the first question that comes up. “How do I start marketing my site?”
So I thought I would just briefly touch on some of the methods that are recommended for the Max Pro System. Article marketing, social networking, posting on forums and blogging can all be great ways to build up your traffic and create a loyal customer base. And the best part about them is that these methods are totally free. (Unless of course you pay a professional writer to do your articles for you. Which even then shouldn’t run you that much.)
One of the most important things to keep in mind when submitting articles and blogging is keep your content UNIQUE. Make sure your content will pass Copyscape. (If you don’t know what that is visit http://www.copyscape.com/.) Keep in mind that the content you generate for your articles and blog posts will be unique to you. It’s your marketing method that you are putting out there to generate your unique customer base. (It’s not like the sales page/letter.)
Social networking sites can be great but you have to be very careful to make sure that you don’t get labeled as a spammer. You’ll need to spend time building trust and relationships. (After all, they do call it social networking.)
Posting on forums is also a great tool. Remember that the most effective method is to place the link to your site in your signature file. But please remember that most of these forums have rules and policies in place that don’t allow you to do this right off the bat. You’ll need to build up trust first. And most of the time there is a post count guideline that you must have before you are allowed to even put live links in your posts.